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Pros & Cons of Education Technology

Adding technology to the classroom has been one of the biggest and most beneficial changes to education that we’ve seen over the last few years. Not only has technology changed how teachers interact with their students, but also how they communicate with other teachers, policymakers, and parents.

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How Technology Has Changed Education in the Last 15 Years

The Information Revolution of the 1990s set the stage for a new way of educating. By the year 2000, 95 percent of elementary and secondary classrooms had internet access. Chalkboards were replaced with interactive whiteboards. Schools added computer labs and created smart classrooms.

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5 Education Technology Solutions We Love

Learning no longer happens only in the classroom and educators no longer solely use textbooks. Thanks to innovative solutions in education technology, learning can happen anywhere at any time and educators have more opportunities than ever to improve the education experience. Modern day technology has transported education into a new world through everything from web-based training (WBT) to Computer-Based Instruction (CBI) and Virtual Learning Environments (VLE). 

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3 Trends in Educational Technology That Affect Your Marketing Strategy

Technology is continually transforming the classroom, and in this era of hyper-connectivity, the trends in edtech are raising new concerns among educators. Your marketing efforts must go beyond highlighting the features and benefits of your products. The buyers and users of new educational technology need information, solid data, training and support if they are to change methods, and embrace innovation. 

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Selling Educational Products: 5 Steps to Implementing Inbound Marketing

Consumers have developed a new sophistication when it comes to processing marketing messages. They have the ability to fast-forward through commercials and block pop-up ads. Pay-per-click banners are merely minor distractions in their peripheral vision.

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