Listen to our inaugural podcast, "Bringing Marketing and Sales Together," where President and Co-founder of Spot On, Susie Kelley, asks Rachael Plummer of HubSpot about the benefits of marketing and sales alignment.
Listen Now!
In it they cover:
Why marketing and sales have operated separately for so long.
How to balance teams that have a lopsided approach.
What successful marketing and sales alignment really look like.